Q&A: Dave Cutler, Head of Training at Lavazza

In this Q&A session, Dave Cutler shares his thoughts on the expanding relevance of sustainability, the respect for the craft of coffee production, the range of flavours offered, and the emphasis on atmosphere and feel in coffee shops today.

When it comes to choosing an area to go for a coffee, there is a high value placed on environment and ambience. The brand-new generation is searching for spaces that feel welcoming and comfortable, with natural light and seats locations. We have actually seen cafe react to this pattern, in major cities, by creating spaces that really feel more like community centers than traditional grab-and-go coffee bars or cafes.

It’s no more about a fast caffeine repair; instead, customers appreciate the craftsmanship that enters into making a wonderful mug of coffee, seeking speciality coffeehouse that provide distinct and artisanal blends. Social media has actually likewise played a huge duty, with many sharing material of their much-loved coffee areas and beverages, driving passion and intrigue to particular spots and on-trend coffees.

In the last few years, the coffee sector has actually experienced a substantial shift in customer preferences and practices. To comprehend these changes better, we spoke with Dave Cutler, Head of Educating at Lavazza, that offered important insights right into the progressing coffee society.

Coffee shops have replied to the demand for longer-lasting beverages by supplying high, bespoke beverages crafted with details components. Milk choices and flavourings are made use of to construct preference accounts, while syrups, significances, and chocolate or cinnamon dustings boost presentation. These aesthetically attractive drinks can take customers as much as 20-30 mins to appreciate, enjoying their coffee as part of a greater experience.

The brand-new, young, generation of coffee enthusiasts, that grew up going to chains on the high road, now value quality and sustainability– they are often going to pay even more for premium, fairly sourced beans.

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